The Free Market Myth

By the creators of Merchants of Doubt, who answer the question "Why have we known about climate change for several decades but have done very little to stop it?" The Big Myth goes deep into how the free market industrial complex has engrained itself into every corner of American culture, from Hollywood to religion to academia, especially trade associations and non-profit public policy think tanks. The Just Markets Institute was created to expose the harmful actions of the free market industrial complex while providing a new goal to strive for. Before Just Markets, we had no popular term to describe a sustainable, equitable, and efficient market system. 

"The Big Myth is written from 10 years of research condensed into 400 pages of how American business taught us to loathe the government and love the free market (with 100 pages of citations). We must replace the free market with Just Markets to stop climate change, the biggest market failure of our generation." - Alex Thompson